Dentists Need to Be Salespeople Too: How Marketing Builds Rapport and Enhances Patient Experience

Building rapport with patients goes beyond offering exceptional care—it requires effective communication, trust-building, and, yes, even a bit of salesmanship. With the rise of social media, dentists have a powerful tool to enhance their practice’s personality, build relationships, and ultimately increase case acceptance. Social media for dentists isn’t just about posting pretty pictures of smiles; […]